Thousands of sales and marketing professionals have leveraged the principles of Value Creation and Delivery developed by Partners In EXCELLENCE.  This workshop helps the professional develop and communicate value propositions that are differentiated and sustainable.  Using the approaches presented in this workshop will enable you to set yourself above your competition, enabling you to OutPerform and OutSell them.

This workshop is not a workshop on value based selling techniques.   It is a rigorous workshop focusing the participants on determining the unique, differentiated and sustainable differentiation of their organization, products, services.

Frequently Asked Questions:

I'm a marketing professional, what will this workshop do for me?

• Help you move beyond generic "me to" value propositions to creating real differentiation.

• Increase the quantity and quality of leads.

• Improve the quality and differentiation in your messaging, being "on point, more often.

• Provide tools to help sales close more business.

• Gain market share in your targeted segments.

• Maintain pricing structure, reducing the need for discounts.

• Increase differentiation from competitors.

• Help you achieve your personal marketing performance goals.

I'm a sales professional, what will this workshop do for me?

• Improve your win rate by focusing on what the customer values and addressing those issues directly.

• Shorten your sales cycle.

• Increase the average deal size through providing a more complete solution, addressing more of your customer needs.

• Set you apart from your competition, differentiating you in the mind of the customer.

• Increase your share of business in your major accounts.

• Maintain your pricing structure, reducing the need for discounts.

• More easily quantify your unique business value, presenting business justified proposals.

• Help you achieve your personal sales performance goals.

This workshop seems awfully expensive, how do I justify this to my manager?  Consider whether the workshop is a good investment if it could:

• Increase your direct marketing response rates by as little as 1%.

• Increase your market share by 1%.

• Reduce your sales cycle by 1 call for every deal you are involved in.

• Increase your win rate by 10%.

• Enable you to win one deal you would not otherwise have won.

• Enable you to close one deal without discounting.

• Enable you to achieve all of the above, with every program, in every market, with each customer, or with each sales opportunity.

Would this workshop be valuable to our entire company?  There could be great value if you want to:

• Develop a customer-focused culture for your company.

• Improve the importance of your company in your target markets or with your target customers.

• Improve the results produced by your marketing programs.

• Improve the results produced by your sales teams (direct and indirect).

• Reduce the cost of sales and marketing.

We want our entire sales and marketing team to go through this workshop, can we schedule a session for our company?

• We have already conducted private workshops for 1000's of sales professionals.  We can conduct custom sessions for marketing, sales, customer service and executive teams.

• We can conduct a custom workshop for as few as 8 people.

• We can schedule a session at a time and location most convenient to you.

I'm convinced, I want to enroll 

I'm still not convinced, I would like to get more information  

Information in this document is subject to change without notice. Other products and companies referred to herein are trademarks or registered trademarks of their respective companies or mark holders.

Dimensions Of EXCELLENCE™, EXCELerator™, and EXCELerators™ are registered trademarks.

Send mail to webmaster@excellenc.com with questions or comments about this web site. Copyright © 1997 Last modified: June 09, 2009

If you are interested in learning how to OutPerform and OutSell your competition, please contact us by phone or email:

Telephone: 949-305-7146

Address: 22715 Barlovento, Mission Viejo, CA  92692  USA

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